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Blog
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Harmony Video Preview
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Harmony Video Preview
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Advertising Agency Miami ✈
Advertising Agency Miami Figment Group – We love what we do and it shows in our work and our dedication.
At The Figment Group advertising agency Miami, fl (coconut grove, florida) we realize that clients are our partners and that we are an extension of their internal sales and marketing/advertising team. As a creative advertising, design & website development agency and marketing agency, we don’t just produce the work and walk away, we care about the results for our clients, and we work hard to ensure the results generate business both local and online.
Whether it’s to develop your brand through new and exciting creative design, web design, website development, web advertising, conventional advertising, marketing, or to develop effective media campaigns that reach the right target, Figment Group Advertising Agency in Miami (Coconut Grove, FL) has a team that will focus on you and meet your needs. We pride ourselves in being hands on. This is a professional advertising agency that will actually listen to your advertising, marketing and website needs, work diligently in collaboration with you, your thoughts, ideas and concerns, with the ultimate goal of generating powerful results both online and using conventional methods. We work with all local miami business in florida both large and small customers as well as national and international clients for their advertising, design and marketing needs.
We Truly are a FULL Service Advertising, Design, Web & Marketing Agency
Though our advertising, marketing, web and design services are expansive and cover a lot of ground within this industry, the professionals at Figment Group Advertising Agency have been working in their respective fields for many years successfully and can easily navigate our clients/partners through the various aspects of the advertising / marketing / design / web process.
We offer our advertising, marketing and design expertise in all aspects of advertising including: graphic design, web design, website development, wordpress development, wordpress design, online advertising, web marketing, full service printing, direct mail, brochures, fulfillment and distribution. Additionally, we proudly offer photography, aerial photography & video, media planning and buying, promotional items, vehicle wraps and tradeshow displays. With an industry that is always changing and making technological advances, additional services are being added every day in order to better service our clients and their advertising, marketing and design needs.[/column]
MEDIA, MARKETING & ADVERTISING
Your brand and message may be great…but who is seeing it?
No matter how good your message is, if it doesn’t get in front of the right audience, then it is just a waste. Our CEO likes to say, “don’t advertise a pork chop sale to the pigs, advertise it to the pig farmers!”
We not only focus on your message, but that its getting to the audience that will respond and be interested. The days of throwing mud at the side of the building and seeing what sticks is gone, now it is all about the ROI. Let us show you what our media department can do for you: research, planning, placement and management.

SERVICES
We Truly are a FULL Service Advertising Agency
Though services are expansive and cover a lot of ground within this industry, the professionals at Figment have been working in their respective fields for many years successfully and can easily navigate our clients/partners through the various aspects of the advertising process.
We offer our expertise in all aspects of advertising including: graphic design, web design, full service printing, direct mail, brochures, fulfillment and distribution. Additionally, we proudly offer photography, media planning and buying, promotional items, vehicle wraps and tradeshow displays. And with an industry that is always changing and making technological advances, additional services are being added every day in order to better service our clients and their needs.
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MEDIA • MARKETING
Your brand and message may be great…but who is seeing it?
No matter how good your message is, if it doesn’t get in front of the right audience, then it is just a waste. Our CEO likes to say, “don’t advertise a pork chop sale to the pigs, advertise it to the pig farmers!”
We not only focus on your message, but that its getting to the audience that will respond and be interested. The days of throwing mud at the side of the building and seeing what sticks is gone, now it is all about the ROI. Let us show you what our media department can do for you: research, planning, placement and management.

PRINT
Yes, we still print on that white stuff…
Even though the industry has changed; printing has also evolved and now there are new papers, new inks and different types of specialized printing styles. With so many different types of printing, it’s always reassuring that your agency knows the methods inside and out. We not only understand it, we specialize in it. From Sheet Fed, to Web, to large format, to shirts and promotional items…it all falls under printing. So let us work with you on your next project and show you the difference.

WEB
Everyone is using it…even you!
No matter what you do, it seems that somehow or someway you have to use the internet. The first thing you do to “check something out” is to look them up on the web. Make sure that your web presence is searchable, but then make sure your future clients are just as comfortable on your site as they would in your lobby. Make your site inviting. Figment has your solution; from initial design, development, programming, mobile devices and much more.

PHOTOGRAPHY
A picture is worth a 1,000……yes, we all know that one!
But it’s still true. If you are looking to promote a product, food, hotel, business, anything, you have to have something to show the customer that is appealing. In today’s world where everyone has a camera, you find a lot of “Photographers”, but when the final shots come in, this is when you find out the truth. So many details go into a real photo shoot: Lighting, time of day, location, models, travel…we plan according to the clients final production and we make sure our client has peace of mind all along the way.

AERIAL & PHOTOGRAPHY
HD Aerial Photography & Video
All of our helicopters have functioning gimball mounts that are stabilized using the latest technology to eliminate as much vibration as possible. This is especially important when using smaller version cameras that don’t have the stabilizing lenses.
All of our ships will fly with GoPro Hero II cameras. These are known for their quality, color enhancements, and just an all around great video camera for the size. These cameras are small enough that our helicopters can maneuver quickly and have good flexibility in the air.
Click here for Aerial Photography

BRAND
Who Are you?…Really!!
If your branding is not consistent, then how are your customers going to recognize you in a sea of competition. You have to know who you are, before you decide what you look like.
If you need help with branding, we have a team of professionals ready to create a new brand or re-brand what you have. Let us show you a look that says who you are; we can help you find yourself, or re-define yourself.

FILM
This is not your family or wedding video we’re talking about. Today there are so many different ways to create commercials, documentaries, webisodes and more. And each of these has a different budget that varies according to quality and production. At Figment we have experience in shooting large scale productions to small viral video sequences. We can create storyboards for your project, plan the shoot, organize locations, directors and videographers, and edit in-house; from pre to post, we’re ready to roll.
Written by Jeffrey Pankey
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Figment Facebook Social Feed

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Happy Holidays from The Figment Group
Happy Holidays from all of us at the Figment Group. For those who have never met us or heard of us were are located in the heart of Coconut Grove (Miami), FL, near cocowalk.
We offer our expertise in all aspects of advertising including: graphic design, web design, full service printing, direct mail, brochures, fulfillment and distribution. Additionally, we proudly offer photography, media planning and buying, promotional items, vehicle wraps and tradeshow displays. And with an industry that is always changing and making technological advances, additional services are being added every day in order to better service our clients and their needs.
If you get a moment please take a look at our Xmas card we created for you.
Thank you and have a great holiday break!
Figment Group.

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Figment Group 2013
Figment Group launches it’s new site and embraces the WordPress platform as it’s CMS. For many years we used several types of High end, Mid range and even fully custom CMS (Content Management Systems) for our client and ourselves. Recently with the explosive growth and demand of WordPress sites and all of it’s SEO (Search Engine Optimization) advantages built into it’s platform, Figment Group decided to embrace this platform with open arms and fully use it to its potencial. The ease of use and growth of these types of sites have have made a tremendous change in several of our clients day to day use and growth of their sites. We’re able to provide our clients with an easy to use affordable solution, enhancements, customizations, flexibility and customized look/feel we’ve always offered while staying within their budgets.
What is WordPress?
WordPress started in 2003 with a single bit of code to enhance the typography of everyday writing and with fewer users than you can count on your fingers and toes. Since then it has grown to be the largest self-hosted blogging tool in the world, used on millions of sites and seen by tens of millions of people every day.
Everything you see here, from the documentation to the code itself, was created by and for the community. WordPress is an Open Source project, which means there are hundreds of people all over the world working on it. (More than most commercial platforms.) WordPress started as just a blogging system, but has evolved to be used as full content management system and so much more through the thousands of plugins, widgets, and themes, this type of CMS is limited only by your imagination or how we like say a Figment of your imagination.
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Gigantor Goliath Mr. Big

Mr. Big:
These are the largest of the fleet, 800 series helicopters with rotor blades extending mare than a 6 foot radius. Top of the line helicopters with all the right gear to get steady shots both for video and for photography. These birds can achieve speeds greater than 120MPH and have a stability that is amazing.
Each one is fitted with a stabilized gyro gimbal camera mount with pan, tilt, and roll for any position. Piloted by one person and the camera is operated at the base station through visual remote control FPV (First Person View). While these helicopters look like a lot of fun to play with, they are still large machines with rotating blades, therefore these are not used for any type of close up images. We tend to keep these at a distance of 100 feet or more, and use the camera lenses to zoom in and get the close-up that is required.
Todays cameras are more and more advanced than ever before. The standard camera on this setup is the Canon 5D, which shoots amazing video quality…(recently many movies and tv series have begun to use these due to their size and versatility). Photography is shot between 18-32 megapixels, shot in raw format for exceptional ability to retouch and color correct in post production.
Using such large helicopters, these are the perfect combination to complete the fleet, they are steady and the wind has less effect on them. Primary wind conditions are up to 20knots. If we are shooting motion and hovering where steady still shots are not necessary these can be used up to 30knots.
The camera lenses with the stabilization, coupled with the gimbal stabilization allows for a smoother transition in the post editing room.

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600 Series Pro Red and Pro Orange

Pro Red and Pro Orange:
These helicopters are larger 600 series. They have all been upgraded with state of the art electrical systems, gyros, and stabilized camera mounts. Although these machines are able to achieve speeds up to 90MPH, they are used for skirting beaches, long distance runs and vast overviews of properties or landscapes.
Equipped with individual camera controls, these helicopters have a pilot that is constantly positioning or flying the helicopter over the location, while a separate camera operator is controlling the camera from a base station. This unit has the ability to fly up to 3-miles, although this is very rarely the occasion.
As a midsize helicopter we use this to provide smooth flyovers, long distance aerials for beaches, golf courses, boats and hotels. Imagine being able to fly within 50 feet of a couple on your beach or golfers teeing off. This helicopter can be used to follow moving subjects and keep them in focus. Primary wind conditions for this unit are up to 15knot winds. If we are shooting in motion and not trying to achieve hover, these can be used up to 20knots.
Cameras: Best scenario is HD GoPro Hero II – Contour Video HD – Smaller HD Video/Cameras All Video is shot in Full 1080HD

