BRAND – Figment Design

BRAND

Brand Development

Branding is much more than a logo…it’s what defines you in the eyes of the public and makes you more relevant than your competitors. There are many pieces that make up your brand identity, but each and every piece needs to bring them back to a recognition of who you are.

Some brands are recognized by their jingle or their arches, but in your mind, you know who they are. This is what your brand should be, and every time an element of your brand is shown, your consumers should instantly associate it with you.

Research and thought goes a long way when placing your company in the midst of the competition; strategic positioning, compelling visuals, and above all, a memorable look. This is how we focus on your brand in a blur of competition.


Who Are you?…Really!!

If your branding is not consistent, then how are your customers going to recognize you in a sea of competition. You have to know who you are, before you decide what you look like.

If you need help with branding, we have a team of professionals ready to create a new brand or re-brand what you have. Let us show you a look that says who you are; we can help you find yourself, or re-define yourself.

looking good is
feeling good